Account Management: strategic driver or glorified helpdesk?

According to jobsite, Indeed, Account Management is "the process of managing relationships with clients. An account manager's job is to engage with existing clients and learn their needs, then determine how the company can best meet those needs."

But, is this truly still the case, or are account managers now simply fighting fires and serving as a problem-solving helpdesk?

With insights from travel buyers, account managers, operations leaders and FESTIVE ROAD, it's time to talk frankly and open up the debate. In today’s world, are account managers:

• Strategic drivers
• Just a glorified helpdesk? 

Download the debate to see where you stand.