PRESS RELEASE
FCM Meetings & Events globalisation soars with South Africa launch
10 April 2025 – FCM Meetings & Events, the dedicated global meetings and events division of FCM Travel, has officially launched in South Africa, marking the company’s latest strategic expansion into high-growth MICE (Meetings, Incentives, Conferences, Exhibitions) markets.
“South African businesses are looking for scalable, intelligent solutions that help them drive a real measurable return on investment from their meetings and events programmes,” said Mummy Mafojane, General Manager, FCM South Africa.
With this launch, FCM Meetings & Events brings world-class planning expertise, innovative digital tools and sustainable practices to South African businesses, empowering them to manage every element of their meeting portfolios better.
FCM's decision to formally introduce its specialist events offering to the South African market follows successful global deployments across Europe, the U.S., Asia-Pacific, and the Middle East.
Tailored to meet regional business needs, this newest expansion will help unlock untapped MICE value for clients operating across multiple sectors.
Frits de Kok, EMEA General Manager for FCM Meetings & Events, said the launch was significant for the region and the brand globally.
“We’re incredibly proud to officially launch FCM Meetings & Events in South Africa - a dynamic market full of opportunity,” de Kok said.
“This isn't just another expansion; it's a strategic investment in delivering end-to-end, world-class event experiences powered by global expertise and local understanding.
With our technology, people and full-service capabilities, we offer clients the best of both worlds: precision-driven logistics and the creative 'wow' that unforgettable events are built on."
“Our vision is to revolutionise the meetings and events journey through seamless integration, world-class technology, and a deep commitment to sustainability,” Mafojane added.
In a world where employee experience and operational efficiency coexist, we’re elevating the role of MICE as a competitive advantage for every business.
The launch of FCM Meetings & Events in South Africa is effective immediately. To learn more, visit www.fcmtravel.com.
Media contact
Grant Payne
Global Head of PR and Communications, Flight Centre Travel Group – Corporate Brands
grant.payne@flightcentre.com
+61 413 891 871 (Brisbane, AU)