Don't be cringe: Why your travel program needs a Gen Z makeover 

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Generation Z aren't simply the TikTok kids. In fact, the generation known for reinventing Y2K fashion and making the rest of us look cheugy* will hold 1 out of every 5 professional roles by 2030 – which means they’ll also become a large portion of the business traveler cohort. It’s time for corporate travel managers and programs to adapt to Gen Z now. But how will you communicate risk management and policy compliance, and balance wellness with a generation that’s plugged in and wary of authority?  

Worry not. In this webinar, we'll transform you into a Gen Z whisperer…no cap. 

What you’ll learn: 

  • What makes up the Gen Z profile 

  • Top tactics to transform your travel program for Gen Z 

  • Strategies to mend communication gaps with Gen Z 

WATCH ON-DEMAND 

Meet the speakers 

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Emese Graham

Diversity, Equity, & Inclusion Manager, Americas
Flight Centre Travel Group

Emese Graham (she/her) manages the DEI efforts for FCTG across the United States, Canada, and Mexico. In 2023, she became the first recipient of the GBTA WINiT DEI Leadership Pinnacle Award.
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Tyler Hosford

Security Director
International SOS

International SOS provides clients with insight, preparation, and training to face today’s ever-changing risks. Tyler plays a key role as a client-facing representative of the global security team and works on cross-functional duty of care initiatives at a global level.
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Lydia Paglierani

Lydia Paglierani, Marketing Executive, Americas
FCM

Lydia is a key marketing support figure for FCM in the U.S. and Canada and manages social media presence. She’s been a seasoned business traveler since 2021 and understands the complex corporate travel world – plus can comment on how it affects her as a Gen Zer.
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Daniel Senyard

Daniel Senyard
SVP, Commercial Platforms and Innovation

 Daniel was the founder and CEO of Shep, a tool that helps communicate travel policies. In 2021, Shep was acquired by FCTG and became the FCM Extension. Now, Daniel is a leader advocating for AI and innovation across FCTG’s corporate offerings.

Travel tech to impress Gen Z  

A screenshot of FCM platform

Just-in-time travel tips

The FCM Extension is an easy-to-use browser plugin that provides Gen Z travelers with enhanced decision-making support and you with peace of mind.
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FCM Enhanced Traveller Experience

Support Gen Z on the go

Whether at the airport, on the road, or in a hotel, FCM Mobile lets Gen Z travelers change course and get support from the palm of their hand.
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FCM reporting dashboard

Data that empowers

Using FCM Reporting & Analytics is as simple as Query. Click. Go; Turning your travel analytics into action, and ultimately keeping you on pace with Gen Z.
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