Don't be cringe: Why your travel program needs a Gen Z makeover
Generation Z aren't simply the TikTok kids. In fact, the generation known for reinventing Y2K fashion and making the rest of us look cheugy* will hold 1 out of every 5 professional roles by 2030 – which means they’ll also become a large portion of the business traveler cohort. It’s time for corporate travel managers and programs to adapt to Gen Z now. But how will you communicate risk management and policy compliance, and balance wellness with a generation that’s plugged in and wary of authority?
Worry not. In this webinar, we'll transform you into a Gen Z whisperer…no cap.
What you’ll learn:
What makes up the Gen Z profile
Top tactics to transform your travel program for Gen Z
Strategies to mend communication gaps with Gen Z